Is A PPC Campaign A Good Investment for SEO Firms?

I was in the middle of balancing my SEO firm’s online marketing budget for 2013 when I realized that, over the course of 7 years my company Brick Marketing has literally spent tens of thousands of dollars on PPC ads across a spectrum of keywords. Click costs have gone from a few dollars to $15+ Author information Nick Stamoulis Nick Stamoulis is the President of Brick Marketing, a full service Boston SEO firm . With nearly 13 years of experience in the Internet Marketing industry, Nick Stamoulis shares his B2B SEO knowledge by contributing to the Brick Marketing Blog and publishing the Brick Marketing SEO Newsletter, read by over 160,000 opt-in subscribers.

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Is A PPC Campaign A Good Investment for SEO Firms?

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